F42: Fast Food - A Quote


When we're eating fast food, we're not just eating the food, we're eating a set of values that comes with the food. And it's telling us that food should be cheap. It's telling us that food should be the same no matter where we are on the planet. It's telling us that advertising confers value. That it's OK to eat 24 hours a day. That there are unlimited resources. It's telling us that the work of the people who grow or raise the food is unimportant -- in fact we don't even need to know. And all of those values are informing what's happening in the world around us. We're ending up with malls instead of beautiful places to live in.
Alice Waters

I remember fifty years ago when the beginnings of fast food, processed food took a great leap. The TV dinner. And the great excitement with the cheap hamburgers followed . . .



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